In June 2024, we participated in We Make Future 2024 International Trade Fair on Innovation: Tech, AI & Digital held at Bologna Fiere during which we previewed YOU MAKE FUTURE, a unique experience combining technology, interactivity and learning. In collaboration with Service2service and ICvideopro, our technical partners, we brought this innovative installation to the fair , offering visitors a total immersion in the world of artificial intelligence.
YOU MAKE FUTURE is an immersive room with 360° projection, where participants can interact with a quiz/videogame created by us. The goal is to test their knowledge of artificial intelligence in an engaging and challenging way. As in a video game, each decision made by the players will influence the development of the plot, leading them to new challenges and perspectives on the topic of AI. This experience not only educates, but also encourages deep reflection on the perception and impact of this technology in the contemporary world.
In addition to YOU MAKE FUTURE, our booth at WMF 2024 showcased other innovations such as virtual reality (VR), mini videomapping, an immersive mini room, and a holographic shrine and fan. These technologies offered visitors a preview of the potential of visual and lighting design applied to communication and entertainment.
Our team worked hard to create a synergistic and impactful experience, working closely with Service2service and ICvideopro to ensure that every element was seamlessly integrated. The result was an exciting journey through incredible scenery, where visitors’ choices had a direct impact on the virtual world around them.
We are proud to have participated in WMF 2024 and to have presented a project that represents a perfect blend of creativity, technology and innovation. If you did not have the opportunity to visit our booth, keep following us to find out where you can experience YOU MAKE FUTURE and our other future initiatives.
Are you ready to make your choice?
Dive into the future with us and discover the fascinating world of artificial intelligence!
